How to Grow an Independent Insurance Agency

Grow your agency with more sales and higher profitability

Some time ago, you made the decision to go independent and start your own agency. Congratulations! We’re sure it has not been easy, and we admire your courage and work ethic to have come this far in the competitive world of insurance.

If you’re reading this, you are clearly looking for ways in which your agency can grow faster, at a higher rate, with more sales and higher profitability. You have come to the right place! We have solid gold advice, gleaned over decades in the insurance industry and helping agencies like yours grow.

In this book, we will lay out the best strategies to make your established insurance agency grow, such as:

• Increasing your sales and profit from existing customers
  
  

• Choosing your carriers for maximum profitability
  
  

• How to survive and profit in a hard insurance market
  
  

• The best sales and marketing strategies for insurance agencies
  
  

• How and who to hire to keep your team lean and efficient
  
  

• A surprising way to cut your customer service expenses in half
  
  

• A thorough guide on when to buy another agency and how much to pay

Whether you prefer organic growth or you are ready for a more aggressive strategy, here you will find tips and advice backed by years upon years of experience. We hope it helps you as much as it has helped the many agencies that have grown alongside OAA.